Arlington Tourism Public Improvement District Individual Hotel Incentive Program Application Form Step 1 of 2 50% Applicant Hotel Name*Mailing Address* Street Address Address Line 2 City AlabamaAlaskaArizonaArkansasCaliforniaColoradoConnecticutDelawareDistrict of ColumbiaFloridaGeorgiaHawaiiIdahoIllinoisIndianaIowaKansasKentuckyLouisianaMaineMarylandMassachusettsMichiganMinnesotaMississippiMissouriMontanaNebraskaNevadaNew HampshireNew JerseyNew MexicoNew YorkNorth CarolinaNorth DakotaOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVermontVirginiaWashingtonWest VirginiaWisconsinWyomingArmed Forces AmericasArmed Forces EuropeArmed Forces Pacific State ZIP Code Contact InformationPrimary Contact Name* First Last Primary Contact Title*Primary Contact Phone Number*Primary Contact Email* Event InformationEvent Name*Event Date* Event Decision Date* Funds Requested*Estimated Room Revenue*Event Description*Has the event previously met in Arlington before?*YesNoWhen did they meet?*Where did they meet?** Applicant submits this Event Application Package, acknowledges the information contained herein as accurate, and agrees to allow the review of all related event materials prior to payment. Signature*Date* Hotel Pre Event ROI & BudgetProposed Scope of Work*BudgetAdvertising & PR Budget*ATPID Budget*Dollar amount of budgeted ATPID FundsATPID %*Percent of budgeted ATPID fundsSales Incentives Budget*ATPID Budget*Dollar amount of budgeted ATPID FundsATPID %*Percent of budgeted ATPID fundsWeb & Technology Budget*ATPID Budget*Dollar amount of budgeted ATPID FundsATPID %*Percent of budgeted ATPID fundsPrinting & Distribution Budget*ATPID Budget*Dollar amount of budgeted ATPID FundsATPID %*Percent of budgeted ATPID fundsResearch Budget*ATPID Budget*Dollar amount of budgeted ATPID FundsATPID %*Percent of budgeted ATPID fundsOperating Costs Budget*ATPID Budget*Dollar amount of budgeted ATPID FundsATPID %*Percent of budgeted ATPID fundsOther Budget*ATPID Budget*Dollar amount of budgeted ATPID FundsATPID %*Percent of budgeted ATPID fundsTotal Budget Total Budget*Total ATPID Budget*Dollar amount of budgeted ATPID FundsATPID %*Percent of budgeted ATPID funds* (ATPID funding should not exceed 10% of Estimated Total Lodging Industry Revenue for Arlington hotels as noted below)Event uses what percent of property's inventory at peak?Tier 1Tier 2Tier 3Tier 1 – 25% required | Tier 2 – 20% required | Tier 3 – 15% required Estimated Return on InvestmentCalculate the potential room lodging revenue as the total room block times the negotiated room rate.Total Room Block*Negotiated Room Rate*Estimated Revenue*PhoneThis field is for validation purposes and should be left unchanged.